CPG · Beverage Alcohol · Agencies

Track every sample. Capture every insight. Prove every activation.

The field marketing platform for brands that build trust by hand.

Live dashboard
Field Report web dashboard — Minuteman Beverage Company activity: activations, samples distributed on the LCD readout, feedback collected, brand ambassadors, a Northeast sampling map, and samples-by-week and by-flavor charts
Fig. 01 — The dashboard, live
In The Field With
Brands running programs on Field Report
Uncle Charlie's French Toast Whiskey Instant Hydration
Common Well Escape Goat Vodka Seltzer Faber New Liberty Distillery Kinsey Whiskey Single Prop
What Field Report Does

Schedule it, staff it, then watch it land.

Build the event calendar, create your schedule, send open shift notifications. Reps check in when they arrive and out when they wrap — you get the email the moment it happens, and a reminder follows if the recap doesn't. One calendar your whole team works from.

Every activation, counted and accounted for.

Product sampled, photos, expenses — on your dashboard in seconds, broken out by market, event, brand, and flavor.

Every case. Every market.

What came in, what went out, and what's left — without a second spreadsheet. No more tally marks on your hand.

3-click Recaps.

The numbers, the stats, and the consumer quotes are already in it, just select the photos. Case of the Mondays? Consider it cured.

Your reps talk. It lands as data.

Tap record and repeat what the consumer actually said. No clipboard. No survey. No typing.

Know exactly who showed up.

Log the crowd in a couple of taps — add your own custom demographic categories. Prove you hit the target demo.

Enterprise without the Enter-price.

We build Field Report around your team, your products, and the metrics you already report on.

After twenty years running field programs for top beverage brands like Monster Energy and Cirkul. We built the tool that we always needed.

Adam Hockensmith
Founder · Field Report

Put it on your next activation.

Fourteen days, free, no credit card. We load your products, your markets, and your metrics before you start — most programs are live before lunch.

We reply within one business day
✓ Received

Thanks — we'll be in touch within one business day to get your products and markets loaded.